Sunday, June 15, 2008

Discuss how E-commerce can reduce cycle time, improve employees' empowerment and facilitate customer support....

There are several benefits that we can enjoy with the implementation of the e-commerce system. First, the reduction of cycle time of daily business transactions. Cycle time begins from order placing from customer till the shipment that is arrived at the destination. Longer cycle time increases cost of the company as well as the time required to finish a business transaction. With the implementation of e-commerce, orders from customer are automatically processed by system whenever customers place orders. the system operates 7 days a week and it is more efficient than brick-and-mortal business. The company which implements e-commerce system is receiving order 7 days a week while the other competitors without e-commerce receive orders at the working hours only.

Besides that, empowerment will be given to those who can operate the system. Expertises will be employed and given power to make decision because they possess most knowledges in this field. So, there is a decentralization because the higher management may not have such knowledge. Productivity will increase because empowerment is given to them to make decision and they will gain job satisfaction.

Customer support is important as it ensures customers' satisfaction. E-commerce system can provide a detailed description about the products of the company so that misunderstanding about the product is reduced.
Besides that, Frequently Ask Question (FAQ) function is provided to customer to solve their problems about the system. E-commerce system also enables customers to complaint their dissatisfaction to the customer service department. It is more important that more effort is focused on the customer support to ensure customers' satisfaction instead of profit earned from the business because it is a long-term benefit.

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